Necessity is the mother of invention! The adage falls even truer with us at MakeMyTrip for everything that we do, technology in particular, is done because that’s what the travelers today need. A super smooth way to plan travel is one of them. Ladies and gentlemen, get ready and say hello to Route Planner, our latest Web App on the block.It all began when we folks at MakeMyTrip had to travel to remote towns in India. So like everybody else, we too would search on Google and go through the different search results one by one working painful permutations and combinations to figure out the best option available. Then, we would go to MakeMyTrip.com and book the tickets. Discussing it further with friends, family, peers and with our customers, we realized that practically everyone else is also faced with the same problem. This made us question ourselves, “Can’t we do something to make this experience smoother? Shouldn’t there be a better tool to plan our trips?”
Thus, the idea of the Route Planner was born. An integrated planning interface, it not only searches across maps but also different modes of transport to find out the best route to a destination.
Thankfully for being in India’s largest travel company, getting the idea off the ground wasn’t so difficult. :)
Quickly a small but very effective engineering and design team was formed which took the challenging task of transforming the concept in to reality. We took one more major decision: we decided that we shall let our customers shape the product and adopted an early launch with an iterative approach.
The engineering and design team worked round the clock, and within three months we managed to develop a prototype and started testing it with a select group of users. Based on their feedback, we would quickly refine the product and test again. Over the next few months, this process helped us break many engineering and design barriers
Finally, what came out as a result of this iterative process was a product which none of us could have ever imagined! The interface solves travel planning problems but at the same time is very simple. Try it out now - http://routeplanner.makemytrip.com/web/ - and don’t forget to tell us what you think.